Founders' Notes

If you use Twitter as a fan or as a business to talk all things NHL Hockey then you know there is an endless list of hashtags you can tag your content with. You may have noticed, however, that some hashtags on Twitter have a cool logo next to them while others are just plain ol' boring text hashtags. For instance, here is a recent tweet that uses a couple of hashtags related to the Philadelphia Flyers.

Notice how the #LetsGoFlyers hashtag is plain text while the #BringItToBroad hashtag has the Flyers logo next to it. That logo is something Twitter adds automatically when you use the #BringItToBroad hashtag on a tweet. Depending on the Twitter client you use you may not see it at the time you compose the tweet but if you use that exact hashtag Twitter will automatically show the team logo next to it in most apps. Pretty cool right? 

The problem is, #LetsGoFlyers used to be the logo hashtag for the Flyers. Sometimes teams change their logo hashtag between seasons so how is one to keep up. Well, never fear, that's what this blog post is for. Below is the current list of all 32 NHL team hashtags which include a team logo. Use them to up your #HockeyTwitter game. 

• #GoAvsGo - Colorado Avalanche
• #Blackhawks - Chicago Blackhawks
• #CBJ - Columbus Blue Jacket
• #stlblues = St. Louis Blues
• #NHLBruins - Boston Bruins
• #GoHabsGo - Montreal Canadiens
• #Canucks - Vancouver Canucks
• #ALLCAPS - Washington Capitals
• #Yotes - Arizona Coyotes
• #NJDevils - New Jersey Devils
• #FlyTogether - Anaheim Ducks
• #Flames - Calgary Flames
• #BringItToBroad - Philadelphia Flyers
• #VegasBorn - Vegas Golden Knights
• #LetsGoCanes - Carolina Hurricanes
• #Isles - New York Islanders
• #GoJetsGo - Winnipeg Jets
• #GoKingsGo - Los Angeles Kings
• #SeaKraken - Seattle Kraken
• #GoBolts - Tampa Bay Lightning
• #LeafsForever - Toronto Maple Leafs
• #LetsGoOilers - Edmonton Oilers
• #TimeToHunt - Florida Panthers
• #LetsGoPens - Pittsburgh Penguins
• #Preds - Nashville Predators
• #NYR - New York Rangers
• #LGRW - Detroit Red Wings
• #LetsGoBuffalo - Buffalo Sabres
• #GoSensGo - Ottawa Senators
• #SJSharks - San Jose Sharks
• #TexasHockey - Dallas Stars
• #mnwild - Minnesota Wild 

Remember to also use the #HockeyTwitter hashtag on your content as well. You'll notice it has it's own custom image too!

If you're a hockey fan then you'll definitely want to check out our latest product. The StatFeedr™ Puck Holder is the perfect complement to that souvenir puck you have. Not only does it elegantly display your puck but it also automatically tracks your favorite NHL team's stats and updates after every game.

My name is Brian and I'm one of the co-founders of 12D Sports. This is my first blog entry on the new site. My intent is to use this blog as a creative outlet to talk about the business, our start up journey, the ups and downs of the tech and merchandise industries, and definitely some sports.

Let me start my explaining who we are and what we do. 12D is a tech start up innovating in the merchandise market. We engineer, manufacture, and sell digital merchandise that tracks sports teams in near real time. Our products not only better display your existing merch, they use home WiFi to track your favorite team and give you updated info after every game. How cool is that?

In my opinion, most merchandise is boring junk and does nothing more than collect dust. Retailers take every product imaginable, slap a team logo on it, and sell it to mindless consumers. When we started 12D, we wanted to design merchandise that offered fans more than just another cheap product with a team logo on it. We wanted to give them something that was useful, that was interactive, and did something more than collect dust. StatFeedr merch is a way for fans to stay connected to their teams and eventually it will help teams connect directly with their fans. 

This new website design will definitely help us sell our puck holders and expand our product offerings.  Whether or not you buy one of our products, I certainly hope you follow us on our journey as we disrupt and innovate the merchandise industry. 

As a veteran of the Marine Corps, I'm always looking for ways to support the military community.  Once upon a time, I was a Marine on deployment. I know what it's like to be thousands of miles from home in a foreign country. Thankfully, I don't know what it's like to return home with a serious injury or illness. Unfortunately, many veterans DO return home with physical disabilities and invisible emotional and mental wounds.  Many of them need help beyond what the VA and government provide.  

12D is very proud to partner with Operation Hat Trick, OHT, and help support the veteran community. Click on the logo below to visit their website and learn more about their mission.